You might have used our Event Management feature to plan a stellar event, only to find that your guest list is looking quite thin. Many event and meeting planners are under the assumption that if they plan a great event, everyone will show up. That is not always the case. You will need to reach out to potential event attendees in a certain manner to ensure your event isn’t a ghost town.
Event planners can begin reaching out to potential attendees by looking for other associations and organizations to present the event to that might have similar circles. Often times, these companies have similar audiences you can attract to your event.
Another way to add to your attendee list can come from within your company or organization. Your staff might have people in their circles that they can tap into in order to gather potential event attendees.
Event planners can also go Hollywood to reach out to potential event attendees by creating some sort of pre-event stunt. If you can get the media’s attention for your event, you will often fill all of those empty seats you might have been worried about filling. This could include some sort of special guest coming to the event or a pre-event.